SIMO

SIMO Issue

Vol. 7 No. 2 (2026): Juli

Current Issue

Vol. 7 No. 2 (2026)

Articles

Growth Hacking Capability of SMEs: The Roles of Digital Mindset, Collaborative Capability, and Organizational Agility
Fansuri Munawar, Rini Handayani
Pages: 67-86 https://doi.org/10.35912/simo.v7i2.6666
94 views
| 80 downloads
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Analysis of The Implementation of KITE IKM Policy in Indonesia
Lu'lu' Nurul Jannati, Bernardus Yuliarto Nugroho
Pages: 343-361 https://doi.org/10.35912/simo.v7i2.6713
94 views
| 58 downloads
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Innovation, Sustainability, and Small and Medium Enterprise Performance: A Resource-Based View Systematic Literature Review
Ardansyah Ardansyah, M. Yusuf S. Barusman, Habiburahhman Habiburahhman, Defrizal Defrizal
Pages: 411-424 https://doi.org/10.35912/simo.v7i2.6934
99 views
| 87 downloads
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Strengthening Organizational Culture, Work Discipline, and Job Satisfaction to Build Civil Servants’ Organizational Citizenship Behavior
Muhammad Tafsir, Syamsul Alam, Nurlaely Razak , Hasyim Mochtar, Marwah Yusuf, Heslina Heslina, Abdul Malik
Pages: 311-323 https://doi.org/10.35912/simo.v7i2.5736
88 views
| 74 downloads
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Influence of Social Media, Influencers, and Word of Mouth on Purchasing Decisions: Bakso Panjul Majalengka
Eli Achmad Mahiri, Engkun Kurnadi, Nia Rosdiana
Pages: 437-451 https://doi.org/10.35912/simo.v7i2.6442
65 views
| 66 downloads
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Relational and Organizational Drivers of Job Crafting: Evidence from Jakarta’s Creative Sector
Eva Andayani, Agustian Budi Prasetya, Fakhirani Putri Herrizona
Pages: 103-119 https://doi.org/10.35912/simo.v7i2.6571
71 views
| 20 downloads
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A Circular Economy Model for ESG-Driven Sustainable Management Practices: Lessons from Community-Based Irrigation Waste Management
Masduki Masduki, Moch. Febri Sayidil Umam, Alan Rusdiana, Anisa Nurul Hidayah
Pages: 37-50 https://doi.org/10.35912/simo.v7i2.6633
79 views
| 56 downloads
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Integrating Green Marketing and Environmental Behavior to Predict Revisit Intention in Indonesian Ecotourism
Andina Fasha, Cheryn Kang, Lady Lady, Budi Setiawan
Pages: 383-398 https://doi.org/10.35912/simo.v7i2.6686
102 views
| 69 downloads
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Marketing Strategy and Housing Purchase Decisions in Banjar: Purchasing Power and Purchase Intention
Maulida Jofadini, Eddy Yunus, Sri Utami Ady
Pages: 563-577 https://doi.org/10.35912/simo.v7i2.6885
102 views
| 40 downloads
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The Effects of Price Perception, Menu Variety, and Taste on Satisfaction and Repurchase Intention
Rahayu Lestari, Resti Hardini
Pages: 491-507 https://doi.org/10.35912/simo.v7i2.6412
98 views
| 45 downloads
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The Impact of Price and Service Quality on Purchase Decision at Mitra Jaya Mandiri
Nisrina Audya Putri, Budi Prasetiyo
Pages: 1-17 https://doi.org/10.35912/simo.v7i2.6535
100 views
| 91 downloads
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Quality of Human Resources for Sustainability: Human Capital Theory Perspective
Hendri Dunan, Khairudin Khairudin, Sartono Sartono
Pages: 579-596 https://doi.org/10.35912/simo.v7i2.6620
96 views
| 78 downloads
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One Market, Two Rationalities: How Android and iOS Users Translate Quality into Satisfaction
Fendy Cuandra, Stefhani Susanto, Lilis Susilawaty, Sheila Septiany
Pages: 509-529 https://doi.org/10.35912/simo.v7i2.6673
91 views
| 64 downloads
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Digital Consumer Insights and Strategy Formulation for Local Fashion Business Development
Hafidza Octa Auladzy, Rina Djunita Pasaribu
Pages: 363-382 https://doi.org/10.35912/simo.v7i2.6760
96 views
| 22 downloads
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Digital Transformation and Competitive Advantage of Small Firms: A Systematic Review of Capability Conversion
Aditya Fajar Fareza Repi, Asty Almaida
Pages: 425-436 https://doi.org/10.35912/simo.v7i2.6955
99 views
| 68 downloads
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Post-Pandemic Change Strategies in Indonesian Insurance: A Critical Literature Review Using a Systematic Interpretive Approach
Alvin Ayodhia Siregar
Pages: 297-310 https://doi.org/10.35912/simo.v7i2.5770
73 views
| 54 downloads
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Customer Loyalty Revisited: A Mediation Moderated Analysis of Perceived Value, Customer Satisfaction, And Café Atmosphere
Ikramuddin Ikramuddin, Mariyudi Mariyudi, Ghazali Syamni, Rico Nur Ilham, Sariyulis Terfiadi, Em. Yusuf Iis
Pages: 153-167 https://doi.org/10.35912/simo.v7i2.6448
155 views
| 79 downloads
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Purchase Intention of Electric Vehicles among Generation Z Consumers in Batam City
Lily Purwianti, Winston Winston, Hepy Hefri Ariyanto, Edy Yulianto Putra
Pages: 87-101 https://doi.org/10.35912/simo.v7i2.6580
77 views
| 75 downloads
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Evaluation of e-Sakip's Impact on Badung Regency's Local Government Performance
I Gusti Ngurah Agus Krisna Kusuma, Anak Agung Ngurah Eddy Supriyadinata Gorda
Pages: 325-341 https://doi.org/10.35912/simo.v7i2.6642
80 views
| 75 downloads
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Impact of Human Capital Management Maturity on Employee Performance in PT XYZ
Craven Putra Aditya, Dematria Pringgabayu
Pages: 51-65 https://doi.org/10.35912/simo.v7i2.6701
113 views
| 74 downloads
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Digitalization, Service Quality, and Maternal-Child Health Program Performance in East Java
Titin Irawati, Eddy Yunus, Slamet Riyadi, Bambang Raditya Purnomo, Sukesi Sukesi
Pages: 549-561 https://doi.org/10.35912/simo.v7i2.6886
59 views
| 56 downloads
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E-Trust Mediating E-Service Quality and Online Purchase Decision in Digital Intercity Transportation
Eveline Nathalie A. Sitohang, Budi Prasetiyo
Pages: 169-182 https://doi.org/10.35912/simo.v7i2.6417
68 views
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Influence of Brand Trust and Service Quality on B2B Repurchase Intention at CV Amira Fresh
Tiara Galuh Sekar Arum, Budi Prasetiyo
Pages: 121-134 https://doi.org/10.35912/simo.v7i2.6536
71 views
| 53 downloads
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Green Awareness and Eco-Friendly Products Shaping Purchase Decisions through Moral Obligation and Social Influence
Sudadi Pranata, Dewi Laily Purnamasari, Oryz Agnu Dian Wulandari
Pages: 19-36 https://doi.org/10.35912/simo.v7i2.6623
98 views
| 82 downloads
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Absorptive Capacity and Sustainable Competitive Advantage through Market Orientation and Dynamic Capability in MSMEs
Onita Sari Sinaga, Christina Yanita Setyawati, Rr. Chusnu Syarifa Diah Kusuma, Acai Sudirman
Pages: 531-547 https://doi.org/10.35912/simo.v7i2.6682
111 views
| 56 downloads
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From Career Anxiety to Work Readiness: The Mediating Effect of Career Self-Efficacy
Dewi Kurniawati, Gunawan Baharuddin, Bayu Retno, Fytha Poetri Agayha, Annisa Helmaliana
Pages: 399-410 https://doi.org/10.35912/simo.v7i2.6836
105 views
| 82 downloads
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Government and Community Support Strengthening Micro, Small, and Medium Enterprises' Competitive Advantage through Internal Capability
Mustika Dewi, Bambang Suseno, Mhd Harry Azhari As'ad
Pages: 467-489 https://doi.org/10.35912/simo.v7i2.6966
131 views
| 52 downloads
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Boosting Work Productivity: The Crucial Roles of Employee Engagement, Organizational Climate, and Ability
Asep Qustolani, Isrof Oktiasih
Pages: 183-195 https://doi.org/10.35912/simo.v7i2.6383
92 views
| 63 downloads
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Customer Satisfaction Linking Relationship Marketing, Service Quality, and Repurchase Intention at Fore Coffee Bandung
Juwita Khoirunnisa Dzaqia, Arlin Ferlina Mochamad Trenggana
Pages: 135-151 https://doi.org/10.35912/simo.v7i2.6449
99 views
| 67 downloads
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The Power of City Branding in Enhancing Solo City’s Competitiveness as an International Destination
Halifa Haqqi, Hasna Wijayati, Andika Drajat Murdani
Pages: 453-465 https://doi.org/10.35912/simo.v7i2.6613
86 views
| 47 downloads
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